Privacy Policy

1. Who We Are

This Privacy Policy applies to Mystique Campbell DBA DriveReadyMA ("DriveReadyMA," "we," "us," or "our"), a Massachusetts-based business providing AI-powered automation services to driving schools.

Business Name: Mystique Campbell DBA DriveReadyMA
Location: Norwood, MA
Website: drivereadyma.com

2. Information We Collect

Information You Provide Directly

When you submit a form on our website, we may collect:

• First and last name
• Business / school name
• Email address
• Phone number
• Any additional information you voluntarily provide in form fields

Information Collected Automatically

When you visit our website, we may automatically collect:

• IP address and general geographic location
• Browser type and version
• Pages visited and time spent on each page
• Referring website or source
• Device type (mobile, tablet, desktop)

SMS & Communication Data

When you opt in to receive SMS communications from DriveReadyMA, we collect and store:

• Your mobile phone number
• Opt-in date, time, and method of consent
• Message delivery status and responses
• Opt-out requests and timestamps

3. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to demo requests and schedule onboarding calls
• To deliver SMS appointment reminders, confirmations, and scheduling messages
• To send student progress updates and status notifications
• To deliver payment invoices and collection messages via SMS
• To provide customer support and respond to inquiries
• To improve our website, services, and communications
• To maintain compliance records as required by A2P 10DLC regulations
• To send service-related updates or changes to our policies

We will not use your information for any purpose not listed above without your explicit consent.

4. SMS Data — No Sharing Policy

DriveReadyMA takes the privacy of your SMS data seriously. We maintain a strict no-sharing policy for all SMS-related information:

• No sale of phone numbers or opt-in data — We will never sell your mobile number or consent records to any third party
• No sharing with advertisers — Your phone number and SMS consent are never shared with advertising networks, data brokers, or marketing platforms
• No cross-promotion — Your information will not be used to market unrelated products or services from any third party
• Carrier compliance only — SMS data may be shared with U.S. mobile carriers solely as required for message delivery and A2P 10DLC registration compliance
• Service providers only — We may share data with vetted technology service providers (such as CRM or SMS platforms) strictly to operate our service on your behalf, under confidentiality obligations

5. Information Sharing & Disclosure

We do not sell, rent, or trade your personal information. We may share your information only in the following limited circumstances:

• Service providers: Trusted third-party vendors who assist in operating our platform (e.g., CRM, SMS delivery, hosting), bound by confidentiality agreements
• Legal compliance: When required by law, court order, or governmental authority
• Business transfers: In the event of a merger, acquisition, or sale of assets, with notice provided to affected users
• With your consent: Any other sharing will only occur with your explicit prior consent

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including maintaining SMS opt-in records as required by A2P 10DLC compliance guidelines (typically a minimum of 4 years per CTIA standards).

When data is no longer required, it is securely deleted or anonymized.

7. Your Rights & Choices

You have the following rights regarding your personal information:

• Opt out of SMS: Reply STOP to any message at any time to stop receiving SMS communications
• Access your data: Request a copy of the personal information we hold about you
• Correct your data: Request correction of inaccurate or incomplete information
• Delete your data: Request deletion of your personal information, subject to legal retention requirements
• Withdraw consent: Withdraw your consent to communications at any time

To exercise any of these rights, contact us at the information provided in Section 10.

8. Cookies & Tracking

Our website may use cookies and similar tracking technologies to improve your browsing experience and analyze site traffic. You may configure your browser to refuse cookies; however, some features of our site may not function properly without them.

We do not use cookies to serve third-party advertising or track you across unaffiliated websites.

9. Children's Privacy

DriveReadyMA's services are directed to driving school operators and adult students (16 years of age and older). We do not knowingly collect personal information from children under the age of 13. If you believe a child under 13 has submitted information to us, please contact us immediately so we may remove it.

10. Security

We implement industry-standard technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These include encrypted data transmission, access controls, and secure data storage practices.

No method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

11. Changes to This Policy

DriveReadyMA reserves the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated "Last Updated" date. For material changes, we will provide additional notice as appropriate. Continued use of our services after changes are posted constitutes your acceptance of the revised policy.